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Chihuahuas and Gatorade Announce “Gatorade GO PLAY” Community Initiative

March 20, 2015

Promotes and celebrates kids living an active lifestyle

El-Paso-Chihuahuas-2014Athletes of the Miracle League of El Paso were treated to a surprise last night as Chico, the Chihuahuas mascot, and Andy Imfeld, the Chihuahuas on-field emcee, launched the Gatorade GO PLAY Community Program. Along with a visit from Chico the athletes received Gatorade donated by Pepsi.

“The surprise visit was a huge hit and our athletes had a blast,” said Sandie Olivar, founder and executive director of the Miracle League of El Paso. “The disabled community normally lives a very sedentary lifestyle that does not get the opportunity to get outside and play. The Miracle League gives them the outlet to be active and play baseball while having some fun too.”

Miracle-League-logoGatorade GO PLAY’s mission is to celebrate and promote kids living an active lifestyle. Chico and Andy will be going around the Greater El Paso Area to surprise kids who make the choice to be active rather than live a sedentary way of life.

“Along with Gatorade and Pepsi, we are proud to work with the inspirational athletes in the Miracle League. These kids exemplify desire and determination,” said Brad Taylor, general manager of the El Paso Chihuahuas.

Included in the Gatorade GO PLAY program is a social media component. The Chihuahuas are asking how kids “GO PLAY”. Fans are encouraged to take a picture of themselves or their team being active and share it on Facebook, Twitter and/or Instagram using the markers #GatoradeGoPlayEPC and @epchihuahuas.

The best pictures and examples of living an active lifestyle will be featured by the Chihuahuas on their social media sites.

Chico will continue to make surprise visits over the next few weeks. Children are encouraged to remain active and keep an eye out for him.

Olivar concluded, “Last night was an incredible evening for our four competitive teams – Yankees, Longhorns, Fearless and Young Guns. Thank you to the Chihuahuas and Chico for a memorable night.”

This article originally appeared on the official website of the El Paso Chihuahuas. Click here to view the original story.

Tagged as : Children's Health and Development, El Paso Chihuahuas, Family Relief/Resources, Mascot Appearances, Miracle League, Pacific Coast League, Promoting Health/Fitness, San Diego Padres, Texas, Youth Sports { }

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